The checker is free today — no account, no card. A paid plan is in the works for teams that need more checks and more providers.
For anyone who wants a quick, honest answer.
For brands that check often and want more providers.
Pricing isn't final and Pro isn't billable yet — this page will be updated the moment it is. Paying (when it launches) will only ever buy quota and providers, never a better score. See why that's a hard rule.